November 2007 ACCESS Advantage


ACCESS  Applies for ADMC (Accredited Destination Management Company) Accreditation!

Ilene

ACCESS  Destination Services is one of 25 professional Destination Management Companies (DMCs) who have submitted applications to the Association of Destination Management Executives (ADME) for accreditation. In an age where anyone can call themselves DMCs, this program was developed to set standards for companies providing destination management services as well as to ensure that clients “can pinpoint and identify a true DMC,” said Ilene Reinhart DMCP, CMP, ADME President and partner, ACCESS  Destination Services, Los Angeles. The designation assists the meeting planning community by identifying and qualifying standards and criteria that are indicative of the highest quality destination management service providers. Accreditation will be granted to those destination management companies that meet the ADMC program standards including requirements measuring the stability of the company, its commitment to the DMC industry and client service levels.

“Unlike ADME’s Destination Management Certified Professional (DMCP), which is a certification for individuals, the ADMC is for companies and is designed to set the standards and industry best practices for destination management companies,” says Reinhart. She further states, “The program is designed to elevate the professionalism of the industry which is comprised of a wide variety of companies in size and scope.” The process for accreditation also serves as a valuable self-assessment tool, allowing a DMC to review its practices and ensure that it adheres to the recognized standards within the industry. A commission, comprised of individuals representing the destination management industry along with legal, financial and academic advisors, will review and approve the applications.

ADME’s Destination Management Company Accreditation Program:

  • Identifies the practices that are indicative of quality DMC services;
  • Assesses the procedures and practices of individual DMCs;
  • Formally recognizes those DMCs that meet the requirements set forth by the ADMC Commission;
  • Improves the quality and effectiveness of services provided to the meeting planning community; and
  • Encourages quality services to clients by DMCs.

Reinhart states that, “ADME relied upon the accreditation programs of other associations such as the Destination Marketing Association International and the American Society of Association Executives as models for the ADMC accreditation program.” According to Reinhart, ADME has been planning for the accreditation process for several years, but wanted to have the individual certification process for DMCPs (Destination Management Certified Professionals) underway first which has been a great success with more than 110 DMCPs currently on the roster. She and fellow ADME board member Nicole Marsh, DMCP, CMP were tasked by last year’s ADME President, Susan Henderson, DMCP, CMP to take on the ADMC accreditation program under Reinhart’s presidency. “The response from the industry has been incredible. And, with our first round of applicants numbering 25, we are pleased with the launch of this valuable program,” Reinhart says.

An announcement of those companies who have achieved the ADMC accreditation will be made by the end of the year. The first companies to achieve the ADMC designation will be deemed Charter ADMC companies and will receive special recognition at the 2008 ADME Conference, February 20-24, 2008 in New Orleans.

Photo: Ilene Reinhart, DMCP, CMP, ADME President and partner, ACCESS  Destination Services, Los Angeles.


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“Thanks to the proactive communication and actions taken by ACCESS Destination Services and the San Diego CVB, we felt assured that the city of San Diego was willing and able to accommodate our recent client meeting, despite the wildfires in the surrounding communities. The end result was an outstanding program and a memorable experience for our group. As usual, you’ve exceeded our expectations!"

President & Chief Operating Officer
CREATIVE GROUP, INC.