July 2009 ACCESS Advantage


"Operation Give" Unites San Diego Hospitality Industry in Socially Responsible Event!

Operation GIVE

In response to increased scrutiny of the meetings industry, ACCESS Destination Services recently united the local hospitality industry for a day of charitable giving at the Ronald McDonald House of San Diego, preparing the new facility for move-in and showcasing the value of CSR events as conference and meeting inclusions. Click HERE to see a Video Clip from this event.

Ronald McDonald House provides a home-away-from-home for families whose children are being treated for potentially life-threatening illnesses at area hospitals. Teams representing the San Diego Convention Center, San Diego Convention & Visitors' Bureau and over 20 area hotels, participated in a CSR (corporate social responsibility) activity alongside the ACCESS team, creators and producers of this dynamic event. The idea to design a CSR event for the hospitality industry was conceived at a weekly ACCESS team meeting and following research on potential beneficiaries and needs assessments, Ronald McDonald House Charities of San Diego, Inc. proved to be the perfect match with its immediate need for facility preparation prior to receiving its first residents in June. Next came detailed planning sessions and weekly walk-throughs for our team.

Hospitality Industry response was outstanding with over 20 hotels participating by working the event and donating toiletries and other daily essentials for the facility's 47 new rooms. Approximately 100 volunteers from the local hospitality community together accomplished team-oriented assignments including kitchen preparation and resident room tasks such as hanging shower curtains and bath towels, making beds, cleaning rooms, placing amenities and more - all in a teambuilding format with hilarious team challenges including offering up a toga-clad teammate to receive bedding and calculating team industry longevity to receive towels. Craft stations including creating artwork for the facility, assembling welcome packs, and fashioning welcome cards for the new residents added special touches.

When all the rooms were completed, energized participants joined in a courtyard reception with refreshments hosted by ACCESS, acknowledgement by Ronald McDonald House executives and ACCESS CEO Chris Lee, DMCP, plus share stories from soon-to-be facility resident families in appreciation of the support and the "hope away from home" the facility provides as they await the outcome of hospital treatments their children will undergo. Bill Lennartz, President & CEO of Ronald McDonald House Charities of San Diego, Inc. complimented the vision and organizational skills of ACCESS and praised the group effort to complete this project. He stated, "You are like angels to us. In a matter of hours you accomplished so much that will leave a lasting impression on the families who rely on the Ronald McDonald House." With emotions running high, our hospitality teams exchanged "high fives" and went home knowing that each and every participant highly impacted the lives of families who are about to embark upon perhaps the most challenging journey they will ever undertake.

As a pioneer in producing groundbreaking socially responsible teambuilding events nationwide, ACCESS shared this experience by providing an opportunity for our industry to give back to the San Diego community, showcasing the value of CSR events as conference or meeting inclusions. "With the meetings industry under the microscope, there is no better time to show the strength of the hospitality sector and to do what we do best," states Jennifer Miller, DMCP, General Manager of the ACCESS San Diego office. "As a company, this is our passion - to match our clients with projects enabling them to give back and leave a footprint when they meet in San Diego. To those of us in the hospitality industry, projects like this put meaning in meetings." ACCESS CEO Chris Lee, DMCP, adds "Operation Give" is an expression of our overall company values and just one example of corporate social responsibility (CSR) in action."

Photos represent (left to right) the new Ronald McDonald House of San Diego facility, industry team members hard at work, and ACCESS CEO Chris Lee, DMCP, acknowledging contribution of participants.

Contact the team at ACCESS Destination Services to add CSR components into your next meeting, conference or incentive travel event.


back to top

 

 


back to top

 


back to top

Newsletter Sign up

Sign up for the ACCESS Advantage to have our future newsletters delivered straight to your inbox.
sign-up now

"Always on top of our many, many changes - keeping things running without any hitches."

Special Projects Coordinator
Gibson, Dunn & Crutcher LLP